The 1964–65 World’s Fair: A Great Big Beautiful Tomorrow

1964–65 World’s Fair: The Greatest Show on Earth

In the fall of 1963, my parents had planned to take me to see It’s a Mad, Mad, Mad, Mad World for my birthday. It had just opened at the Warner Cinerama Theatre in Times Square — a comedy spectacular shown on a giant curved screen with stars in every frame. But the day before my birthday, President Kennedy was assassinated. Theaters went dark. Everything stopped.

I eventually got to see the movie, and later How the West Was Won — both in Cinerama — and both bursting with the kind of optimism and scale that would soon define the 1964–65 World’s Fair.

The Journey to Tomorrow — Rough Roads and High Expectations

By summer 1964, I was ready to experience the Fair. But getting there was another story. The Long Island Expressway, part of our regular route to Ace Brass and the official path to the Fair, was in terrible shape — full of cracked pavement, construction delays, and summer heat buckling the concrete. It felt like riding a stagecoach across the Old West.

Unisphere

Unisphere at the 1964 World’s Fair
The 140-foot Unisphere: centerpiece of the 1964–65 World’s Fair.

General Motors – Futurama II

Futurama Ride interior
Futurama ride: visitors glided through model cities of the future.
Futurama Model Exhibit
Model dioramas showed underwater cities, lunar colonies, and automated highways.

IBM Pavilion

IBM Pavilion
The IBM Pavilion's iconic egg structure sat atop steel columns.

GE Carousel of Progress (Progressland)

Carousel of Progress exterior
Progressland’s dome, home of GE’s Carousel of Progress developed by Disney.
Progressland crowd
Crowds waited hours for a rotating tour of 20th-century American life.
Progressland under construction
Progressland under construction in early 1964, showing its massive truss design.
Progressland poster
Promotional artwork for GE’s “Carousel of Progress.”

Inside the Show

Interior scene from Carousel of Progress
The final scene: a futuristic family celebrating Christmas with VR and appliances.
Animatronic family scene
Each act featured animatronic families living through technological change.
Audience view during rotation
The audience rotated around six theater stages in a seamless loop.

Other Highlights

A World in a Few Blocks

But the Fair wasn’t just a display of American innovation — it was a global village. Walking through the International Zone felt like taking a whirlwind tour of several countries in one afternoon.

Belgian Village & Waffles

Belgian Village square at Fair
The Belgian Village courtyard — cafes, waffle stands, shops, and folk performers.

Though I was there as a 12-year-old, my wife later shared one of her earliest memories — the Bel‑Gem / Brussels waffles at the Belgian Village, crisp and warm, served with fresh strawberries and whipped cream. They cost about $1 and became the fair’s most talked-about treat. The Village itself was modeled on old Flemish streets, complete with a cobblestone square, shops, a carousel, and folk dancers in traditional costume.

Belgian waffles stand at Belgian Village
Visitors lining up for Belgian waffles at the Belgian Village pavilion.

Vatican Pavilion & Michelangelo’s Sistine Chapel Ceiling

Vatican Pavilion exterior at 1964 World's Fair
The Vatican Pavilion, an elegant oval-shaped building topped by a cross.

Inside the Vatican Pavilion, millions stood in reverent silence as they were carried past Michelangelo's Sistine Chapel Ceiling on a moving walkway. It was the second‑most visited pavilion after GM and remains one of the Fair’s most powerful moments.

Interior view of Michelangelo’s sistine ceiling at the Vatican Pavilion
Visitors were moved past Michelangelo’s "Sistine Ceiling" on a conveyor belt inside the Pavilion.

Republic of China Pavilion

Nearby was the Republic of China Pavilion, a vivid red-and-gold structure modeled on an imperial palace and filled with silks, jade, and artifacts.

Republic of China Pavilion at the Fair
The Republic of China Pavilion, modeled after an imperial palace, showcased Chinese culture and artistry.

Other Notable Pavilions

Other pavilions left their mark too:

It was the first time I came to understand that culture and the future were more than just gadgets — they were ideas, identities, and global stories. And even if I didn’t taste a waffle that day, those memories feel vivid through someone else’s spark.

A Legacy of Wonder

The Fair didn’t just show off gadgets — it offered a coherent, optimistic vision of the future. For a kid in love with science and imagination, it was life-shaping.

It echoed the promise of Star Trek, The Outer Limits, and Get Smart. It validated every fantasy I had about technology making the world better.

“Just like the Cinerama screen that opened my eyes, the Fair pulled back the curtain on what was possible — and left me wanting to build part of that future myself.”

Even if the road to get there was bumpy, the 1964–65 World’s Fair made one thing clear: the future was already under construction — and I wanted to be part of building it.

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